Loyalty Program Events - A promotional event for top news agency

Client:Dainik Bhaskar.

Project:Dainik Bhaskar is an Indian Hindi language daily newspaper that is the largest circulated daily newspaper of India. It is owned by Dainik Bhaskar Group, the largest Print Media Company in India. The target was to reach the maximum number of visits on their mobile apps. We at ZAAX consulting, designed and developed the loyalty program for Bhaskar marketing team, that enable their mobile visitors to read news and earn a fixed number of points based on news type i.e. videos, news articles, etc. to reach a level and there are various levels are defined in the system and each level has certain rewards that a visitor can earn.

A Brief description:ZAAX Consulting provided them complete solutions by developing a new project called Z-Tracker, which enables Bhaskar's analytics team to create various types of reports very easily and accurately. There are various reporting panels have created to generate reports for PVs, UVs by date, by city and many more.

Software Technologies and Tools: iOS, XCode, Objective C, MySQL, PHP, HTML, JSON, Jquery, LAMP, Java, Android Studio, Android SDK.

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